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Chaudhary Charan Singh University (C.C.S.U)

BBA-202 Business Communication

<span style="color:#7ed957;">Unit 1</span> <span style="color:red;">(book)</span>
Meaning and objective of Business communication
Forms of Communication
Communication Model
Communication Process
Principles of Effective Communication
<span style="color:#7ed957;">Unit 2</span> <span style="color:red;">(book)</span>
Corporate Communication
Formal and Informal Communication
Communication Networks & Grapevine
Barriers in Communication
Groups discussion
Mock Interviews & Seminars
Individual and Group Presentations
<span style="color:#7ed957;">Unit 3</span> <span style="color:red;">(book)</span>
Essential of effective Business letters
Writing Important Business letters including correspondence with Bank and Insurance companies
<span style="color:#7ed957;">Unit 4</span> <span style="color:red;">(book)</span>
Oral and Non-Verbal Communication
Principles of Oral Presentation
Factors affecting Presentation
Effective Presentation skills
Conducting Surveys
Body & Para Language
Effective Listening & Interviewing skill
Letter or Application
<span style="color:#7ed957;">Unit 5</span> <span style="color:red;">(book)</span>
Modern forms of communication
International communication
Cultural sensitiveness and cultural context
Writing and Presenting in international situations
Importance of Business language
Vocabulary words often confused
Words often miss spelt & Common errors in English
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