Chaudhary Charan Singh University (C.C.S.U)
BBA-202 Business Communication
| Unit 1 (book) | |
|---|---|
| Meaning and objective of Business communication | |
| Forms of Communication | |
| Communication Model | |
| Communication Process | |
| Principles of Effective Communication |
| Unit 2 (book) | |
|---|---|
| Corporate Communication | |
| Formal and Informal Communication | |
| Communication Networks & Grapevine | |
| Barriers in Communication | |
| Groups discussion | |
| Mock Interviews & Seminars | |
| Individual and Group Presentations |
| Unit 3 (book) | |
|---|---|
| Essential of effective Business letters | |
| Writing Important Business letters including correspondence with Bank and Insurance companies |
| Unit 4 (book) | |
|---|---|
| Oral and Non-Verbal Communication | |
| Principles of Oral Presentation | |
| Factors affecting Presentation | |
| Effective Presentation skills | |
| Conducting Surveys | |
| Body & Para Language | |
| Effective Listening & Interviewing skill | |
| Letter or Application |
| Unit 5 (book) | |
|---|---|
| Modern forms of communication | |
| International communication | |
| Cultural sensitiveness and cultural context | |
| Writing and Presenting in international situations | |
| Importance of Business language | |
| Vocabulary words often confused | |
| Words often miss spelt & Common errors in English |